Guides

Spend County-to-County Flows

Overview

Replica provides two tables describing consumer spending flows at the county level. The first contains information about all spending by residents of the selected counties, expressed as county-to-county origin-destination flows. The second includes all spending at merchants in the selected counties, expressed as county-to-county origin-destination flows. These consumer spending flows include only in-person transactions. Data is released weekly on a six day lag. Data is available for every week going back to January 2019. It is available for download in CSV format.

Sample Download

Click here to download a CSV sample of Replica's weekly spend county-to-county flows table.

Schema

Field NameContent TypeSample ValueDescription
home_geo_idInteger48113FIPS county code of the home location county.
home_geo_nameStringDallas County, TXName of the home location county.
merchant_geo_idInteger48397FIPS county code of the merchant location county.
merchant_geo_nameStringRockwall County, TXName of the merchant location county.
week/month_startingDate2022-12-24The first day of the week (Saturday) or month of the corresponding row’s data, depending on whether monthly or weekly data was selected.
category__spendFloat537.92The total estimated consumer spend in the spend category in a given week by residents of the home_name county at merchants in the merchant_name county. Categories include:
• Airline/hospitality/car rental
• Entertainment/recreation
• Gas stations/parking/taxis/tolls
• Grocery stores
• Restaurants/bars
• Retail
category_mean_spend_per_transactionFloat20.69The estimated mean spend per transaction in the spend category in a given week by residents of the home_name county at merchants in the merchant_name county. Categories include:
• Airline/hospitality/car rental
• Entertainment/recreation
• Gas stations/parking/taxis/tolls
• Grocery stores
• Restaurants/bars
• Retail

Methodology

Read Replica's Weekly Economic Model Methodology.